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Société BIC (BB.PA): Shaodong Makes the Lighters, BIC Makes the Money, Initiating at Overweight

Initiating at Overweight with a Dec-27 price target of €72. Shaodong makes about 70% of the world’s lighters at a profit of one fen each; BIC’s lighter division earned €216M of adj. EBIT in 2025, at least €0.10 a lighter. The moat is the rulebook, not the factory.

By K2 Research TeamOct 24, 2026PDF · 9 pages

Initiating at Overweight with a Dec-27 price target of €72. Shaodong makes about 70% of the world’s lighters at a profit of one fen each; BIC’s lighter division earned €216M of adj. EBIT in 2025, at least €0.10 a lighter. The moat is the rulebook, not the factory.

What’s inside

  1. Initiating at Overweight, Dec-27 PT €72
  2. The moat is the rulebook, not the factory
  3. The fifteen-cent story, corrected
  4. Summary investment thesis and valuation
  5. Divisional profit engine
  6. Rules and tariffs update
  7. 1H26 summary
  8. Société BIC Dec-27 PT methodology
  9. BIC earnings trends by half-year
  10. The fifteen-cent lighter, fact-checked
  11. Shaodong wins the units, BIC wins the money
  12. DCF cross-check
  13. Risks to rating and price target
  14. What would make us wrong?
  15. Signposts